Dublin, Sept. 03, 2025 (GLOBE NEWSWIRE) -- The "UK: Home Category Data, The Consumer - Bedroom Furniture 2025" report has been added to ResearchAndMarkets.com's offering.
The UK: Home Category Data, The Consumer - Bedroom furniture report offers a comprehensive insight into consumer attitudes in the UK bedroom furniture market. The report focuses on overall bedroom furniture products and its three sub-categories: Beds, Mattresses, and Other bedroom furniture. Consumer data is based on our 2025 UK bedroom furniture survey, using a panel of 2,000 nationally representative consumers.
Key Highlights
- IKEA holds the highest conversion rate in the overall bedroom furniture market followed by Amazon
- 63.6% of respondents cited range as the driver of choice for their bedroom furniture purchases
- 86.2% of bedroom furniture consumers undertook some research before buying
Scope
- 37.5% of UK consumers have purchased bedroom furniture products in the last 12 months, with the highest purchasing penetration among 16-24 year-olds. IKEA is the most popular retailer for purchasing bedroom furniture products, followed by Amazon and Argos.
Reasons to Buy
- Identify the demographic profile of shoppers within each subcategory, allowing you to better target ranges
- Understand how drivers of purchase, such as range, price and quality, vary in importance among different demographics in order to maximise sales potential among target audiences
- Discover how channel usage for researching and purchasing is changing, to help target investment into growing areas
Key Topics Covered:
- Consumer penetration by subcategory
- Drivers of purchase
- Replacement cycle
- Retailer use
- Retailer profiles
- Retailer drivers
- Retailer improvements
- Channel use
- Research prior to purchase
- Category-specific questions
- Purchasing secondhand
- Methodology and contacts
Companies Featured
- Amazon
- Argos
- B&M
- Bensons for Beds
- DFS
- Dreams
- Dunelm
- IKEA
- John Lewis & Partners
- Next
- Oak Furnitureland
For more information about this report visit https://www.researchandmarkets.com/r/ydhcix
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