Austin, May 06, 2025 (GLOBE NEWSWIRE) -- Gesture Recognition for Smart TV Market Size & Growth Insights:
According to the SNS Insider,“The Gesture Recognition for Smart TV Market was valued at USD 17.26 billion in 2023 and is projected to reach USD 130.82 billion by 2032, growing at a CAGR of 25.24 % from 2024 to 2032.”
Key Drivers Fueling Growth in the Gesture Recognition for Smart TV Market
Technological advancements in AI, ML, and sensor technologies, coupled with the post-pandemic consumer shift toward touchless controls and smart-home integration, are driving the growth of the Gesture Recognition for Smart TV Market. This shift has fueled rising demand for intuitive, hands-free control, allowing users to interact seamlessly with their smart TVs. In the U.S., the market was valued at USD 4.73 billion in 2023 and is projected to grow to USD 29.64 billion by 2032, at a CAGR of 22.61%.
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Leading Market Players with their Product Listed in this Report are:
- TCL (China) – Smart TVs with AI-powered gesture recognition.
- Vizio (USA) – Smart TVs featuring gesture control and voice integration.
- Intel (USA) – Gesture recognition hardware, AI chips, and processors for smart TVs.
- Roku (USA) – Smart TV operating systems incorporating gesture control.
- Sharp (Japan) – Smart TVs with motion-sensing technology.
- Nvidia (USA) – Graphics processing units (GPUs) for gesture recognition applications in smart TVs.
- Apple (USA) – Apple TV with integrated touchless control and gesture recognition.
- Microsoft (USA) – Kinect gesture recognition technology, integrated with smart TVs.
- Amazon (USA) – Fire TV with built-in voice and gesture control features.
- Hisense (China) – Smart TVs equipped with gesture recognition technology.
- Panasonic (Japan) – Smart TVs with gesture control integration.
- LG Electronics (South Korea) – OLED and LCD smart TVs with gesture recognition.
- Google (USA) – Android TV with touchless control and gesture recognition integration.
- Cipia (Israel) – Gesture recognition AI technology for smart TVs.
- Ultrahaptics (UK) – Gesture-based control technology for interactive smart TV applications.
- Pointgrab LTD (Israel) – Gesture recognition technology for smart TV systems.
- Tesna Inc. (USA) – Gesture recognition solutions for smart TVs and home automation.
- Texas Instruments Incorporated (USA) – Gesture recognition sensors and processors for smart TVs.
- The Linux Foundation (USA) – Open-source platform integration for gesture recognition technologies.
- Samsung Electronics (South Korea) – Gesture recognition technology integrated into smart TVs, enhancing user interaction with AI-powered features.
Gesture Recognition for Smart TV Market Report Scope:
| Report Attributes | Details |
| Market Size in 2023 | USD 17.26 Billion |
| Market Size by 2032 | USD 130.82 Billion |
| CAGR | CAGR of 25.24% From 2024 to 2032 |
| Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
| Key Segmentation | • By Product Type (LCD Smart TV, LED Smart TV, OLED Smart TV) • By Technology (Camera-Based Gesture Recognition, Sensor-Based Gesture Recognition, Touchless Gesture Recognition) • By Application (Gaming, Home Automation, Video Conferencing, Entertainment Control) • By End Use (Residential, Commercial, Educational) |
| Key Drivers | • Rising consumer demand for touchless control in smart TVs is driving the adoption of gesture recognition technology, enabling intuitive, hands-free interactions and enhancing convenience. • Leveraging Sensor Technology Advancements for Enhanced Gesture Recognition in Smart TVs. |
The increasing focus on user experience, where gesture-based controls enhance satisfaction through faster, more accurate interactions, is further boosting adoption. Additionally, the integration of gesture recognition into smart home ecosystems, driven by the need for data privacy and safety standards, is accelerating market growth. As consumers become accustomed to more tech-driven, virtual experiences, manufacturers are innovating, ensuring greater engagement and making gesture recognition a crucial element of the future of smart TV interactions.
Gesture Recognition for Smart TVs Market Analysis: LCD, Camera-Based, Gaming, and Residential Segments Lead Growth from 2023 to 2032
By Product Type
In 2023, the LCD Smart TV segment led the Gesture Recognition for Smart TVs market, capturing about 38% of total revenue. This dominance stems from the widespread adoption of LCD technology, its affordability, and reliable performance. LCD TVs offer a balanced choice for consumers, providing good visual quality while incorporating gesture recognition in a cost-effective manner. As the demand for smart TVs grows, LCD's integration with gesture control is set to expand.
The OLED Smart TV segment is projected to grow the fastest from 2024 to 2032, driven by superior picture quality and increasing consumer demand for premium, immersive, and intuitive TV experiences.
By Technology
In 2023, the Camera-Based Gesture Recognition segment led the Gesture Recognition for Smart TVs market, accounting for around 44% of total revenue. This dominance is attributed to the high precision of camera-based systems in detecting complex hand movements and gestures using advanced computer vision and image processing. As smart TVs evolve with more interactive features, the demand for camera-based systems is set to rise.
The Touchless Gesture Recognition segment is the fastest-growing over the forecast period 2024-2032 , driven by increasing consumer demand for hands-free, intuitive control. With improvements in accuracy and integration with other smart devices, touchless technology is expected to gain widespread adoption in future smart TV innovations.
By Application
The Gaming segment dominates the Gesture Recognition for Smart TVs market, accounting for around 30% of total revenue, driven by the integration of gesture recognition in gaming for an immersive, hands-free experience. As gaming consoles and smart TVs evolve, demand for interactive controls rises, boosted by motion-based gaming and virtual reality. The Home Automation segment is expected to be the fastest-growing, driven by the increasing use of smart home ecosystems. Gesture recognition enables intuitive, touchless control of interconnected devices, enhancing user experiences and supporting the growth of smart home systems.
By End Use
The Residential segment leads the Gesture Recognition for Smart TVs market, accounting for approximately 51% of total revenue in 2023. This dominance is fueled by the increasing adoption of smart TVs in households, with consumers seeking advanced, intuitive features to enhance their home entertainment experience. Gesture recognition technology provides a convenient, hands-free control option, making it especially appealing to residential users who value ease of use and seamless interaction. From 2024 to 2032, the segment is expected to grow, driven by the rise in smart home integration and the demand for more immersive entertainment experiences.
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North America Leads Gesture Recognition for Smart TVs Market, with Asia-Pacific Set for Rapid Growth
In 2023, North America dominated the Gesture Recognition for Smart TVs market, holding approximately 40% of total revenue. This leadership is attributed to early technology adoption, a robust demand for smart home devices, and a thriving entertainment sector. The region's key players and tech-savvy consumers drive innovation in gesture recognition systems.
The Asia-Pacific region is poised for rapid growth from 2024 to 2032, fueled by increasing disposable incomes and the rising popularity of advanced features like gesture recognition in countries like China, Japan, and South Korea. This trend will significantly contribute to the overall market expansion.
Recent Development
- July 26,2024, RayNeo X2 AR Glasses, developed by TCL's subsidiary RayNeo, offer a hands-free, immersive experience powered by the Qualcomm Snapdragon XR2 chip, with enhanced visuals, an integrated AI assistant, and retailing at USD 849.99
- January 6, 2025, Samsung Electronics unveiled Samsung Vision AI at CES 2025, introducing personalized, AI-powered screens across its lineup, including Neo QLED, OLED, and The Frame, designed to enhance entertainment and simplify daily life with adaptive, intelligent features.
Table of Contents - Major Points
1. Introduction
2. Executive Summary
3. Research Methodology
4. Market Dynamics Impact Analysis
5. Statistical Insights and Trends Reporting
5.1 Adoption Rate and Consumer Behavior
5.2 Regulatory Impacts
5.3 User Experience Metrics
6. Competitive Landscape
7. Gesture Recognition for Smart TV Market Segmentation, by Product Type
8. Gesture Recognition for Smart TV Market Segmentation, by Technology
9. Gesture Recognition for Smart TV Market Segmentation, by Application
10. Gesture Recognition for Smart TV Market Segmentation, by End Use
11. Regional Analysis
12. Company Profiles
13. Use Cases and Best Practices
14. Conclusion
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