Austin, Feb. 19, 2025 (GLOBE NEWSWIRE) -- Power Bank Market Size & Growth Insights:
According to the SNS Insider, “The Power Bank Market Size was valued at USD 15.22 Billion in 2023 and expected to reach USD 30.90 Billion by 2032, growing at a CAGR of 8.21% during 2024-2032.”
The growth of the smartphone and remote working trends has also contributed to the significant number of demand for portable charging to maintain and fuel the production volumes in various regions. Practical applications feature sleek, zip allowed immobile charges, slim fit capabilities around your communication devices. With capacity utilization levels still high in 2023, it made sense. Consumer demand remained strong, and manufacturing had efficiently ramped up. Supply chain metrics reveal a combined strategy of global sourcing and regional assembly an equilibrium of cost and logistics. There is an organized and unorganized market, with key brands ruling the urban sector and affordable substitutes dominating developing markets.
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Leading Market Players with their Product Listed in this Report are:
- Anker (PowerCore 10000, PowerCore Slim 10000 PD)
- Xiaomi (Mi Power Bank 3, Redmi Power Bank 20000mAh)
- RAVPower (RAVPower PD Pioneer 20000mAh, RAVPower 15000mAh Solar Power Bank)
- Samsung (Samsung Wireless Power Bank, Samsung 20000mAh Power Bank)
- Sony (CP-V10A 10000mAh Power Bank, CP-S15 15000mAh Power Bank)
- Belkin (BoostCharge Power Bank 10K, BoostCharge Power Bank 20K)
- Zendure (Zendure SuperMini 10000mAh, Zendure A8PD 26800mAh)
- Aukey (Aukey PB-Y13 10000mAh, Aukey PB-XD26 26800mAh)
- Mophie (Powerstation Plus XL, Powerstation Wireless XL)
- Baseus (Baseus Adaman Metal 20000mAh, Baseus Mini JA 30000mAh)
- Romoss (Romoss Sense 8+ 30000mAh, Romoss SW20 Pro 20000mAh)
- Ugreen (Ugreen 10000mAh PD Power Bank, Ugreen 20000mAh Quick Charge Power Bank)
- Lenovo (Lenovo PA13000 13000mAh, Lenovo PB420 10000mAh)
- Ambrane (Ambrane Stylo 20K 20000mAh, Ambrane 15000mAh Power Bank)
- Intex (Intex IT-PB16K 16000mAh, Intex PB11K 11000mAh)
- ZMI (ZMI PowerPack 10000mAh, ZMI Aura 20000mAh Power Bank)
- Philips (Philips DLP1710CB 10000mAh, Philips DLP1716 16000mAh)
- iMuto (iMuto 20000mAh Compact Power Bank, iMuto 30000mAh Ultra High Capacity)
- Pisen (Pisen Power Cube 20000mAh, Pisen Wireless Power Bank 10000mAh)
- TP-Link (TP-Link TL-PB10000 10000mAh, TP-Link TL-PB20000 20000mAh).
Power Bank Market Report Scope:
Report Attributes | Details |
Market Size in 2023 | USD 15.22 Billion |
Market Size by 2032 | USD 30.90 Billion |
CAGR | CAGR of 8.21% From 2024 to 2032 |
Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
Regional Analysis/Coverage | North America (US, Canada, Mexico), Europe (Eastern Europe [Poland, Romania, Hungary, Turkey, Rest of Eastern Europe] Western Europe] Germany, France, UK, Italy, Spain, Netherlands, Switzerland, Austria, Rest of Western Europe]), Asia Pacific (China, India, Japan, South Korea, Vietnam, Singapore, Australia, Rest of Asia Pacific), Middle East & Africa (Middle East [UAE, Egypt, Saudi Arabia, Qatar, Rest of Middle East], Africa [Nigeria, South Africa, Rest of Africa], Latin America (Brazil, Argentina, Colombia, Rest of Latin America) |
Key Drivers | • Rising smartphone adoption and mobile device utilization drive demand for portable power banks. • The surge in smart device adoption and IoT expansion drives demand for innovative power bank solutions. |
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Key Industry Segmentation
By Capacity Range, 8,001 mAh to 20,000 mAh Dominating and 3,001 mAh to 8,000 mAh Fastest Growing
The 8,001 mAh to 20,000 mAh segment dominated the power bank market in 2023, holding a 38% share, as it provides an excellent balance between capacity and portability. These power banks are capable of charging several devices several times, perfect for anyone who owns power-hungry devices such as smartphones, tablets, laptops, PCs, etc. These models are popular with frequent travelers and professionals because of their compact size and multiple devices charging capability. Even technology such as portable battery packs which are rated at 20,000 mAh like Anker’s PowerCore series which are both popular options among domestic users meet this demand.
The 3,001 mAh to 8,000 mAh category is expected to experience the fastest growth from 2024 to 2032, driven by affordability and convenience. These lightweight, pocket-sized power banks offer quick charging for smartphones and wearables, appealing to urban consumers and students. Brands like Aukey’s 5,000 mAh model exemplify this trend, providing a compact yet reliable power source.
By Energy Source, Electric power banks and solar power banks Fastest Growing
Electric power banks led the market in 2023 with a 70% share, due to their low cost, easy availability, and ability to charge multiple devices such as smartphones, tablets, and laptops. Being rechargeable to standard sockets, they are popular for daily use. Improved battery technology has revolutionized their capacity and charging speed, fueling even more demand. This segment is dominated by brands such as Anker and Xiaomi that offer fast-charging power banks with multiple USB ports to quickly charge your devices.
Solar power banks are witnessing rapid growth, projected to have a high CAGR from 2024 to 2032, These power banks are designed for outdoor activities such as hiking and camping and utilize solar power to operate in places with ongoing service. And companies such as EcoFlow and Solio are enhancing the efficiency and portability of their products to respond to the ongoing trend of renewable energy adoption.
By Battery Type, Lithium-ion power banks dominating and lithium-polymer power banks Fastest Growing
Lithium-ion power banks dominated the market in 2023 with a 78% share, thanks to their high energy density, longevity, and compact design. Their ability to store large amounts of power makes them ideal for charging smartphones, tablets, and laptops multiple times. Leading brands like Anker and Xiaomi utilize lithium-ion technology to deliver reliable, fast-charging solutions. These batteries also have low self-discharge, enhancing their market leadership.
Lithium-polymer power banks are the fastest-growing segment, expected to witness a high CAGR from 2024 to 2032, Due to their lightweight, flexible, and safer design. Li-Po batteries also utilize a gel-like electrolyte, allowing them to be ultra-thin and take on innovative shapes as compared to traditional lithium-ion. Brands like Zendure and RAVPower harness this technology to create slim, sturdy power banks that carry a lower risk of leakage, perfect for modern integrative electronics.
By Distribution Channel, E-Commerce Dominating and Brick & Mortar Fastest Growing
E-Commerce dominated the market in 2023, driven by its convenience, wide reach, and the growing trend of online shopping. Consumers like browsing and price comparison price comparison and power bank shopping habits on Amazon and official brand websites
Brick & Mortar stores are the fastest-growing segment, with more consumers returning to physical stores for immediate purchases and the ability to see and test products firsthand. Retailers are enhancing their in-store offerings, improving customer experience, and providing faster access to the latest power bank models, contributing to the segment's growth.
Power Bank Market - Segments
By Capacity Range
- Up to 3,000 mAh
- 3,001 mAh-8,000 mAh
- 8,001 mAh-20,000 mAh
- Above 20,000 mAh
By Energy Source
- Electric
- Solar
By Battery Type
- Lithium Ion
- Lithium Polymer
By Distribution Channel
- E-Commerce
- Brick & Mortar
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Power Bank Market Leadership and Growth Drivers in Asia-Pacific and North America
The Asia-Pacific region led the power bank market in 2023 with a 51% share, owing to factors such as high population density and an unprecedented level of smartphone adoption in the region, particularly in China, India, and Japan. The presence of big names like Xiaomi, Anker, and Sony in the region caters to demand at both local and global levels. Xiaomi is one such example, which has introduced power banks with fast charging, high capacity etc for tech-savvy consumers.
North America is expected to see rapid growth from 2024 to 2032, with a CAGR of 8.77%, due to rising demand for mobile devices and portable electronics. Mophie and Belkin are at the forefront of this with high-tech power banks that offer wireless and solar charging capabilities, perfect for professionals and frequent travelers.
Table of Contents - Major Key Points
1. Introduction
2. Executive Summary
3. Research Methodology
4. Market Dynamics Impact Analysis
5. Statistical Insights and Trends Reporting
5.1 Production Volumes, by Region (2023)
5.2 Design Trends (Historic and Future)
5.3 Capacity Utilization (2023)
5.4 Supply Chain Metrics
5.5 Organized & un-organized market insights
6. Competitive Landscape
7. Power Bank Market, by Capacity Range
8. Power Bank Market, by Battery Type
9. Power Bank Market, by Energy Source
10. Power Bank Market, by Distribution Channel
11. Regional Analysis
12. Company Profiles
13. Use Cases and Best Practices
14. Conclusion
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