-- Post-Purchase Insights: Twofish allows partners to track the unique
lifecycle of every user, item and currency, and then cut that data against
sales, usage and engagement, both within and across applications on any
platform or social network.
-- Limitless Currency Support: Twofish supports limitless currencies,
providing maximum flexibility for partners as they design new social
experiences and scale their businesses. With application-specific
currencies or a global wallet, developers get to choose how best to
optimize their virtual economy.
-- Economics Made Easy: Twofish goes beyond core commerce metrics to
track and report on more sophisticated analytic principles, such as
scarcity, velocity and stagnancy.
-- Multi-Tenancy: Twofish allows enterprise-grade partners to securely
share or silo data as they scale. Multi-tenancy allows a partner to roll
out a global currency while allowing developers to maintain app-specific
points systems, or mine user data across applications, while staying secure
between developers.
-- Secure and Scalable: Twofish enables partners to scale securely and
flexibly, with an extensible data model, secure data storage, double-ledger
accounting, Twofish Merchant Services and more.
Twofish Partners Leverage Next Generation of Virtual Economy Analytics
Twofish is pleased to announce partners Pocketville, Ignite Skill Gaming, Pangaea, Star Fever Agency and RevNjenz, all of whom will be
implementing Twofish Elements to manage and grow their virtual economies.
Lisa Rutherford, President, Twofish:
"We're just delighted to contribute our expertise in post-purchase and
economic reporting to such an amazing group of forward-thinking partners.
Each of these applications is pushing the edges of its genre, and we are
proud of the fact that we can free them to stay focused on their user
experiences while we handle their economies. We look forward to helping
them achieve their goals in both user engagement and revenue."
Summer Wells, MEG (Pocketville):
"MEG is excited to have Twofish handling the backend details for our
virtual world, Pocketville. As an innovative toy manufacturer, we know the
behavior of children and their parents off-line, but we're relying on
Twofish to understand what users are doing online. From voucher management
to game optimization, we are excited to work with Twofish to manage all
aspects of our virtual economy and take the Pocketville brand to a new
level of consumer engagement."
Steve Winyard, CEO, (The Rabbit Hole) Star Fever Agency:
"We are confident our partnership with Twofish will not only improve our
virtual economy's key performance indicators but it will also help us
breathe that 'real-life feel' into Star Fever Agency and strengthen the
potential for growth. The Twofish team has been completely behind us from
day one and they clearly understand what we are doing, care about making
the project successful, and have engaged with us at a level rarely
experienced in this day and age."
About Twofish
Twofish Elements is the only virtual economy data platform that harnesses
powerful post-purchase intelligence to manage virtual economies for leading
social, gaming and entertainment experiences. Combining deep virtual goods,
virtual currency and account analytics with a fully-extensible data model
and expert merchant services, Twofish ensures safety and security as our
partners grow. Based in Palo Alto, California, Twofish is led by a team
with world-class expertise in consumer Internet, electronic payments and
economic research and is funded by Rustic Canyon, Triplepoint, and Venrock. For more information and
opinions on virtual economies, please visit: http://www.Twofish.com, http://blog.Twofish.com, and a video
clip of Sean Ryan,
Chairman and Co-Founder of Twofish (and CEO of Meez), on building
successful virtual economies.
Please also visit our partners:
Pocketville: http://puppy.inmypocket.com/index.html Star Fever Agency: http://www.starfeveragency.com/ Ignite Skill Gaming: http://www.ignitesg.com/ Pangaea RevNjenz: http://www.revnjenz.comTwofish, the Twofish Logo and Twofish Elements are trademarks and or registered trademarks of Twofish, Inc. All other trademarks and product names are the property of their respective companies.
Contact Information: Media Contact Vanessa Camones theMIX agency for Twofish 415 - 829- 7902
