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New Study Shows Reward-Based Mobile Advertising Improves Brand Engagement and Loyalty With Consumers
BOSTON, MA--(Marketwired - Jun 17, 2013) - Mobile consumers are more receptive when brands offer value in exchange for their time, says new research report Exploring the Role of Value in Mobile...
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BOSTON, MA--(Marketwired - Apr 30, 2013) - SessionM, a leading mobile loyalty and monetization platform, today announced the availability of Consumer Polls, a new feature that allows advertisers...
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BOSTON, MA--(Marketwire - Mar 19, 2013) - SessionM, the leading mobile loyalty and advertising platform, today announced a partnership with mobile game developer Ludia Inc. to increase mobile game...
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BOSTON, MA--(Marketwire - Feb 27, 2013) - SessionM, the leading mobile loyalty and advertising platform, today announced a partnership with Runtastic, a mobile health and fitness company dedicated...
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BOSTON, MA--(Marketwire - Oct 15, 2012) - There is arguably no bigger issue for app developers than user retention. Consumers frequently use most apps only once, resulting in tremendous untapped...
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BOSTON, MA--(Marketwire - Oct 10, 2012) - American Family Insurance is increasing its focus on mobile marketing through a new partnership with SessionM and Mindshare, allowing the company to expand...
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BOSTON, MA--(Marketwire - Sep 25, 2012) - SessionM today announced the integration of the mobile platform into the Advertising Week conference iPhone app. The app, available for download on the...
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BOSTON, MA--(Marketwire - Sep 24, 2012) - SessionM has been honored as the recipient of the 2012 MassTLC Technology Leadership Award in the Start-Up to Watch Category. SessionM was presented...
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BOSTON, MA--(Marketwire - Aug 28, 2012) - SessionM today announced David Kenny, chairman and CEO of The Weather Channel Companies (TWCC), will be joining its board of directors. "David is...
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BOSTON, MA--(Marketwire - Jul 9, 2012) - SessionM, the engagement engine for the app economy, today announced the strategic expansion of its management team with the addition of Gerald Hewes as...