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September 10, 2009 10:00 ET | Source: Aberdeen Group

Leading Companies Embrace Mobile Marketing to Reach Consumers on the Go

BOSTON, MA--(Marketwire - September 10, 2009) - Recent advances in mobile devices and related technologies and standards make it possible for companies to capitalize on mobile marketing as an...
March 11, 2009 12:48 ET | Source: Aberdeen Group

Marketers Bank on Social Media to Attract and Retain Profitable Customers

BOSTON, MA--(Marketwire - March 11, 2009) - How can marketers trapped in a vortex of plunging consumer demand and growing budgetary constraints that has made it necessary to curtail or completely...