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October 02, 2024 10:00 ET | Source: Bango PLC

Bundling hotspot: Over a third of subscriptions in East Asia sold through indirect channels

TOKYO, Oct. 02, 2024 (GLOBE NEWSWIRE) -- More than a third (34%) of subscribers in East Asia now sign up to services exclusively via third-party bundles and offers — a growing trend of bundling that...