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January 31, 2023 07:13 ET | Source: Good-Loop

Brand Advance SSP To Measure Carbon Footprint Of Online Ads Through Green Media Integration With Good-Loop

LONDON and EDINBURGH, Scotland and NEW YORK, Jan. 31, 2023 (GLOBE NEWSWIRE) -- Brand Advance SSP, the leading diversity media ad tech platform, today announced a global partnership with purpose-led...
December 01, 2022 06:36 ET | Source: Good-Loop

Good-Loop Appoints Former Bloom & Wild Head Of Brand Marisa Thomas As Its New CMO

LONDON and EDINBURGH, Scotland and NEW YORK, Dec. 01, 2022 (GLOBE NEWSWIRE) -- Good-Loop – a purpose-led ad tech company that converts people’s engagement with ads into donations to good causes –...
October 05, 2022 06:19 ET | Source: Good-Loop

84% Of U.K. Marketers Think The Ad Industry Is Not Doing Enough To Tackle Digital Advertising’s Carbon Footprint

LONDON, Oct. 05, 2022 (GLOBE NEWSWIRE) -- Eighty-four percent of UK marketers think the ad industry is not doing enough to address digital advertising’s carbon footprint, according to new research...
June 21, 2022 02:30 ET | Source: Good-Loop

Good-Loop and Scope3 Partnership Provides Marketers with Tools to Decarbonise Entire Programmatic Supply Chain

LONDON and NEW YORK and EDINBURGH, Scotland and CANNES, France, June 21, 2022 (GLOBE NEWSWIRE) -- Global ad tech platform Good-Loop today announced it has partnered with Scope3, the source of truth...