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November 02, 2016 08:00 ET | Source: Northern Lights Direct

CAA South Central Ontario Hits the Road with New Direct Response Campaign

TORONTO, ON--(Marketwired - November 02, 2016) - CAA South Central Ontario (CAA SCO), Canada's most trusted roadside assistance service provider, is launching new 60- and 120-second DRTV commercials...
May 19, 2016 08:00 ET | Source: Northern Lights Direct

Northern Lights Direct: Speakaboos Turns Kids' Screen Time Into Reading Time With DRTV

CHICAGO, IL--(Marketwired - May 19, 2016) - Speakaboos, the educational technology company that promotes learning through interactive media for children, is bringing its multi-platform...
March 20, 2013 05:00 ET | Source: Koeppel Direct

Koeppel Direct Analyzes Technology Usage Among Baby Boomers and the Elderly

DALLAS, TX--(Marketwire - Mar 20, 2013) - The powerhouse direct media buying group Koeppel Direct has gathered and released current research related to the technology usage of Baby Boomers and the...