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March 31, 2023 08:30 ET | Source: ValueSelling Associates, Inc.

61% of Sales Leaders To Use a Buyer-Centric Approach—Even if It Makes the Sales Cycle Longer—Because It’s More Effective, According to New Research

CARLSBAD, Calif., March 31, 2023 (GLOBE NEWSWIRE) -- Nearly two-thirds (61%) of sales leaders believe it makes sense to use a buyer-centric sales approach, even if it makes the sales cycle longer....