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April 28, 2025 09:00 ET | Source: Upwave

New Upwave & IRIS.TV Report Shows Contextual CTV Ads Drive Lift Throughout the Brand Funnel

SAN FRANCISCO, April 28, 2025 (GLOBE NEWSWIRE) -- Upwave, the Brand Outcomes Measurement Platform, and IRIS.TV, the leading content data marketplace for streaming media, today released a new report,...