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April 20, 2021 09:00 ET | Source: JW Player

JW Player Delivers First HTML5 Video Player with Support for Open Measurement Compliant Video Ads

NEW YORK and LONDON, April 20, 2021 (GLOBE NEWSWIRE) -- JW Player, the world’s largest independent video delivery and intelligence platform, today announced its HTML5 video player is the first to...
February 01, 2012 09:00 ET | Source: ToneMedia

ToneMedia Launches Today, Ad Targeting Gets Smarter With First Platform to Leverage Music to Identify Consumer Purchasing Decisions

NEW YORK, NY--(Marketwire - Feb 1, 2012) - ToneMedia made its debut today, bringing a revolutionary new advertising platform to market which connects music preferences with consumer buying habits....
May 18, 2011 09:00 ET | Source: DataXu

Brand Advertisers Go Prime Time With Launch of DX Brand

BOSTON, MA--(Marketwire - May 18, 2011) - DataXu (www.dataxu.com), today announced DX Brand, the only multi-channel demand side platform (DSP) with all of the tools and metrics necessary for brands...
December 09, 2010 08:00 ET | Source: DataXu

Industry Advertising Survey Marks 'Seismic Shift' to Digital in 2011

NEW YORK, NY--(Marketwire - December 9, 2010) - Today at the luncheon keynote from DIGIDAY:ONMEDIA, Mike Baker, CEO of DataXu (www.dataxu.com), the leading media management platform for digital...
November 18, 2010 09:30 ET | Source: DataXu

DataXu MarketPulse: The Most Valuable Data for Real Time Bidding: The "Brand Genome"

BOSTON, MA--(Marketwire - November 18, 2010) - DataXu (www.dataxu.com), the leading media management platform for digital advertisers, today released its monthly MarketPulse research report that...
November 10, 2010 08:30 ET | Source: DataXu

DataXu Expands Executive Leadership Team to Lead Next Phase of Growth

BOSTON, MA--(Marketwire - November 10, 2010) - DataXu (www.dataxu.com), the leading media management platform for digital advertisers, today announced key additions to its executive team: Vice...
October 15, 2010 08:30 ET | Source: DataXu

DataXu MarketPulse: Targeting vs. Scale -- It Doesn't Have to Be a Tradeoff

BOSTON, MA--(Marketwire - October 15, 2010) - DataXu (www.dataxu.com), the leading media management platform for digital advertisers, today released its monthly MarketPulse research report that...
September 21, 2010 09:15 ET | Source: DataXu

DataXu Introduces DX2: The Industry's First Three-Screen Demand Side Platform

BOSTON, MA--(Marketwire - September 21, 2010) - DataXu (www.dataxu.com), the leading media management platform for digital advertisers, today announced the availability of DX2, the next...
June 22, 2010 09:00 ET | Source: DataXu

DataXu Introduces Audience Optimization for Advanced Targeting, Performance and Insight

BOSTON, MA--(Marketwire - June 22, 2010) - DataXu (www.dataxu.com), provider of the leading real-time bidding platform for online display advertisers, today announced its Audience Optimization...