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November 09, 2017 09:00 ET | Source: AerServ

AerServ Joins Google's Exchange Bidding Program To Drive Real-Time Competition In Mobile

IRVINE, CA--(Marketwired - Nov 9, 2017) - AerServ, the leading inventory and audience management technology for mobile publishers and advertisers, today announced its new partnership with Google for...
November 08, 2017 10:46 ET | Source: Madison Logic

ActivateABM's CRM Integration Aligns Marketing and Sales by Providing Richer Account and Contact Insights to Enhance Sales Process

NEW YORK, NY--(Marketwired - Nov 8, 2017) - Madison Logic, the global leader in account based marketing (ABM), announced today new CRM integration capabilities for the company's account based...
November 08, 2017 10:00 ET | Source: Bombora

Cooperative Approach to B2B Data Innovation Powers Bombora to Double Client Count & Revenue

NEW YORK, NY--(Marketwired - Nov 8, 2017) - As intent data has become a staple of B2B sales and marketing, an inclusive, cooperative business approach has propelled Bombora to become the industry...
November 08, 2017 09:00 ET | Source: RhythmOne

RhythmOne Announces Rebrand to Align with Integrated Capabilities

LONDON, UNITED KINGDOM and SAN FRANCISCO, CA--(Marketwired - Nov 8, 2017) - RhythmOne plc (LSE AIM: RTHM), an advertising technology company that connects brands to audiences, today announces that...
November 01, 2017 10:47 ET | Source: Al Jazeera

Al Jazeera Launches Jetty, New Audio-First Brand

SAN FRANCISCO, CA--(Marketwired - Nov 1, 2017) - Al Jazeera Media Network today announced the launch of Jetty, a new audio-first media brand. Building from the success of AJ+, Jetty is...
November 01, 2017 08:54 ET | Source: Adform

Adform Debuts Programmatic Digital Out-of-Home Ad Buying in the U.S., Powered by Hivestack

NEW YORK, NY--(Marketwired - Nov 1, 2017) - Adform (www.adform.com), one of the world's leading independent advertising technology platform companies, announced today at the 2017 Video Everywhere...
October 24, 2017 09:00 ET | Source: RhythmOne

RhythmOne's Platform-Level Integration With Grapeshot Addresses Brand Safety in Real Time

LONDON, UNITED KINGDOM and SAN FRANCISCO, CA--(Marketwired - Oct 24, 2017) - RhythmOne plc (LSE AIM: RTHM, "Company" or "1R"), an advertising technology company that provides streamlined,...
October 19, 2017 10:29 ET | Source: Flashtalking

Flashtalking Partners with TripleLift on Dynamic Creative Solutions for Native Advertising

NEW YORK, NY--(Marketwired - Oct 19, 2017) - Flashtalking, the leading global independent platform for ad delivery, dynamic creative and data analytics, and TripleLift, the largest native...
October 18, 2017 09:45 ET | Source: Smart

Smart Announces Global ServertoServer Integration With Rubicon Project

NEW YORK, NY--(Marketwired - Oct 18, 2017) - Smart (formerly known as Smart AdServer), the holistic ad monetization platform, is now offering its publishers access to more advertising demand,...
October 18, 2017 08:59 ET | Source: TabMo

TabMo Partners with Integral Ad Science to Give Marketers an Integrated, Mobile-first Approach to Brand Safety, Fraud and Viewability Measurement

NEW YORK, NY--(Marketwired - Oct 18, 2017) - TabMo, the first mobile DSP combining programmatic ad buying with proprietary creative ad units, and Integral Ad Science (IAS), the global...