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April 02, 2026 12:15 ET | Source: Optimove

Optimove Mid-Tournament March Madness 2026 Analysis: Betting Surges 60%, With 97% of Bettors Being Loyal Players on Online Sportsbook Platforms

New York, April 02, 2026 (GLOBE NEWSWIRE) -- Heading into March Madness 2026 final weekend, Optimove Insights has analyzed betting behavior across more than 3.1 million US sports bettors from...
March 31, 2026 16:34 ET | Source: Optimove

Optimove Announces New AI–Powered Capabilities to Improve and Accelerate the Content Lifecycle

New York, March 31, 2026 (GLOBE NEWSWIRE) -- Optimove, the creator of Positionless Marketing, announced new AI agents and AI-powered capabilities that improve and accelerate the entire content...
March 27, 2026 13:15 ET | Source: Optimove

Optimove Launches AI Decisioning Studio, Advancing Positionless Marketing by Empowering Marketers with a Single Command Center for Their Team of AI Agents

New York, March 27, 2026 (GLOBE NEWSWIRE) -- Optimove, the creator of Positionless Marketing, today announced the launch of AI Decisioning Studio, a single place where marketers can interact,...
March 11, 2026 13:40 ET | Source: Optimove

Optimove Insights Releases March Madness 2026: A Data-Driven Blueprint for Sportsbook Operators to Drive Marketing ROI

New York, March 11, 2026 (GLOBE NEWSWIRE) -- Optimove Insights today released March Madness 2026 — A Data-Driven Blueprint for Sportsbook Operators, a comprehensive analysis of betting behavior...
March 08, 2026 05:02 ET | Source: Optimove

Optimove Insights Data Reveals Cheltenham Festival Drives Fourfold Surge in New Bettor Acquisition — How Sportsbooks Can be Ready

London, March 08, 2026 (GLOBE NEWSWIRE) -- With the Cheltenham Festival just days away, new research from Optimove Insights is giving UK sportsbook operators a data-driven blueprint for capitalizing...
March 05, 2026 13:22 ET | Source: Optimove

Email Is the Channel Consumers Love Most... and Hate Most: Optimove Research Reveals

New York, March 05, 2026 (GLOBE NEWSWIRE) -- Email is the most preferred digital marketing channel among consumers. It is also the most likely to irritate them. New research from Optimove Insights...
February 24, 2026 17:04 ET | Source: Optimove

Optimove Insights Research on Marketing Fatigue Reveals Loyalty Drives Revenue, But Only When Fueled by Relevant Communication

New York, Feb. 24, 2026 (GLOBE NEWSWIRE) -- Loyalty in the digital era is neither automatic nor unconditional. According to new research from Optimove Insights, consumers actively choose the brands...
February 16, 2026 07:00 ET | Source: Optimove

Optimove Connect 2026 Announces Jamil Qureshi, Performance Psychologist to Olympic Athletes, Ryder Cup Champions, and Formula 1 Drivers, as Keynote Speaker

London, Feb. 16, 2026 (GLOBE NEWSWIRE) -- Optimove Connect 2026, The Home of Positionless Marketing, will feature Jamil Qureshi, one of the world's leading performance psychologists, as its keynote...
February 04, 2026 14:42 ET | Source: Optimove

Optimove’s Positionless Marketing Wins Innovation of the Year at the European iGaming Awards

New York, Feb. 04, 2026 (GLOBE NEWSWIRE) -- Optimove, the creator of Positionless Marketing and the #1 Player Engagement Solution for iGaming and sports betting operators, has won 2025 Innovation of...
January 20, 2026 06:10 ET | Source: Optimove

Optimove Launches AI Content Decisioning, an OptiGenie Agent, to Create, Test, and Optimize Marketing Messages in Real Time

Barcelona, Jan. 20, 2026 (GLOBE NEWSWIRE) -- Optimove, the creator of Positionless Marketing and the #1 Player Engagement Solution for iGaming and sports betting operators, announces the launch of...