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June 06, 2017 08:00 ET | Source: Zuora

Zuora Architects the Future of Enterprise Software with the Launch of Zuora Central

SAN MATEO, CA--(Marketwired - Jun 6, 2017) - Today at Subscribed™, Zuora, Inc. announced its vision for the future of enterprise software with the launch of Zuora® Central: the only...
June 05, 2017 08:00 ET | Source: Alphonso

Alphonso Raises Institutional Capital to Scale Cloud Services for TV Retargeting, Self-Serve TV Ad Analytics and Offline Attribution

MOUNTAIN VIEW, CA--(Marketwired - Jun 5, 2017) - TV data company Alphonso today announced it has secured $5.6 million in equity financing led by Manifest Investment Partners. Veteran media...
June 01, 2017 09:00 ET | Source: Calabrio

C-suite Executives Rank Customer Experience Above Sales and Marketing as Top Priority

MINNEAPOLIS, MN--(Marketwired - Jun 1, 2017) - According to a new report, "Success in The Experience Era: Connecting Customer and C-suite," US and UK business executives rank customer experience...
June 01, 2017 08:00 ET | Source: Zuora

Magdalena Yesil, First Investor of Salesforce, Joins the Zuora Board of Directors

SAN MATEO, CA--(Marketwired - Jun 1, 2017) - Zuora, Inc., the world's leading provider of subscription billing, commerce, and finance solutions, today announced that Magdalena Yesil, founder of...
May 31, 2017 09:00 ET | Source: 4C Insights

Modus Direct Partners with 4C Insights to Drive Response from Social Media

CHICAGO, IL--(Marketwired - May 31, 2017) - Modus Direct, a data-driven direct response marketing agency, and 4C Insights (4C), a data science and media technology company, today announced a new...
May 30, 2017 11:00 ET | Source: Integral Ad Science

Snap and Integral Ad Science Partner to Drive Greater Transparency and Media Quality Measurability of In-App Photos and Videos

SINGAPORE--(Marketwired - May 30, 2017) - Snap Inc. has selected Integral Ad Science (IAS), the analytics company that empowers the advertising industry to influence consumers, to review Snap brand...
May 30, 2017 11:00 ET | Source: Integral Ad Science

Snap and Integral Ad Science Partner to Drive Greater Transparency and Media Quality Measurability of In-App Photos and Videos

SYDNEY, AUSTRALIA--(Marketwired - May 30, 2017) - Snap Inc. has selected Integral Ad Science (IAS), the analytics company that empowers the advertising industry to influence consumers, to review...
May 30, 2017 11:00 ET | Source: Integral Ad Science

Snap and Integral Ad Science Partner to Drive Greater Transparency and Media Quality Measurability of In-App Photos and Videos

NEW YORK, NY--(Marketwired - May 30, 2017) - Snap Inc. has selected Integral Ad Science (IAS), the analytics company that empowers the advertising industry to influence consumers, to review Snap...
May 24, 2017 09:00 ET | Source: Certain

Certain Reveals Opportunity for Marketers to Maximize ROI from In-Person Events

SAN FRANCISCO, CA--(Marketwired - May 24, 2017) - New research from Certain, the leader in enterprise event automation, reveals the extent to which in-person events play a critical role for...
May 23, 2017 18:00 ET | Source: Integral Ad Science

Integral Ad Science Expands its Integration with The Trade Desk to Bring Brand Safety Data to Mobile In-App Video and Display

SYDNEY, AUSTRALIA--(Marketwired - May 23, 2017) - Integral Ad Science (IAS), the technology and data company that empowers the advertising industry to effectively reach and influence consumers...