Latest News and Press Releases

BOSTON, MA--(Marketwired - Dec 21, 2016) - DataXu, a leading provider of programmatic marketing software, today announced the results of its recent findings related to Methbot, thought to be the...

SYDNEY, AUSTRALIA--(Marketwired - Nov 16, 2016) - DataXu, a leading provider of programmatic marketing and analytics software, today announced growth plans in the Australia & New Zealand region...

BOSTON, MA--(Marketwired - Oct 13, 2016) - DataXu, a leading provider of programmatic marketing and analytics software, today announced the rollout of its new DataXu professional certification,...

BOSTON, MA--(Marketwired - Sep 26, 2016) - DataXu, a leading provider of programmatic marketing and analytics software, today announced the global rollout of Mobile Optimizer for Advertisers. Mobile...

BOSTON, MA--(Marketwired - Jul 20, 2016) - U.S. marketers' single greatest challenge is creating and quantifying marketing ROI across channels ...

SINGAPORE--(Marketwired - Jul 12, 2016) - DataXu, a leading provider of programmatic marketing software, today announced the appointment of Alvin Wong as Head of Sales, Southeast Asia (SEA). His...

BOSTON, MA--(Marketwired - Jun 21, 2016) - Chris Sullivan, a seasoned executive with a history of leading financial operations at both public and high growth...

BOSTON, MA--(Marketwired - Jun 13, 2016) - Move follows Sky's $10 million investment in DataXu to help advertisers leverage data science to buy TV ads...

BOSTON, MA--(Marketwired - May 24, 2016) -  DataXu, a leading provider of programmatic marketing software and analytics, today launched its Pre-Bid Viewability capability for video campaigns...

BOSTON, MA--(Marketwired - Apr 4, 2016) - 2.85% overall average fraud rate in 12 months following the launch of DataXu's fraud-free initiative in January 2015 ...